Real state customer study - Cantabria




Cantabria is a leading real estate investment company based in Lima. In order to tackle growth and decide in which departments in Lima it would be more strategic to invest in, they brought us in to carry out a detailed customer and market analysis.

Comprehensive customer research

In just two months we conducted a comprehensive analysis of customer needs and obtained valuable insights that showed the precise needs of the customer segment interested in purchasing apartments in Lima. From the results, many strategic decisions were taken such as choosing the next locations for investment. We were also able to develop new marketing campaigns and strengthened the brand´s digital positioning.